CharterNet Rothsay is now InCorp Advisory

The time has come. 

CharterNet Rothsay will now be known as InCorp Advisory.

We are proud to launch our new brand and website that articulates our expanded capability, increased breadth of services, and stronger connection to our APAC offices. This represents an unprecedented level of opportunity for our team and clients. 

A 30 year legacy of Client Care and Technical Excellence

For decades we have been building an advisory service that goes above and beyond traditional mindsets, striving to be Australia’s go-to firm for growth and emerging companies.

Headquartered on both the east and west coasts of Australia, our team of over 130 has developed a reputation for the highest standards in business advisory, tailored to the specific needs of each organisation.

Off the back of two successful mergers in 2022, we embark on this new exciting journey – to better reflect our role within the broader InCorp Group while expanding our geographical footprint.

A Bold Vision for our clients

Ultimately it will be the same team you know and trust, and in due course we’re thrilled to take you through the expanded capabilities and opportunities noted above. 

Some examples of our increased service offering include expanded corporate secretarial and incorporation services, as well as trademark and IP services. We are also exploring stronger capabilities in ESG, risk assurance, and other advisory services.

Expansion opportunities across our 8 partner offices and beyond, globally through our association with PrimeGlobal are well within reach.

Does this change anything right now?

For existing clients and partners, it will be business as usual, and the transition will be seamless. 

  • We do not anticipate any changes to your engagements, scope or annual fees.
  • All current contracts will continue to term under the current naming, and service levels will not change. 
  • Clients will continue to work with the same teams and people that have supported them to date, and legal entity names will remain the same for now.
  • Email addresses will change to reflect the new branding (e.g., but CharterNet and Rothsay email addresses will remain active.

One of the first differences that you will notice, is that we are launching a new website with an updated payment portal. Our previous website across CharterNet Rothsay will be operational, but we invite you to start exploring our new digital presence as InCorp Advisory.

Local customers will also be able to start benefiting from the expanded services of the global group.

For more information about InCorp Advisory and its services, please visit

“We are incredibly proud of our journey to date, and this rebranding represents the natural progression of providing greater depth in our local offering while extending our reach globally – all in pursuit of our mission to be the go-to firm for growth and emerging companies.”

Saeed Mirzakhani, Partner and Co-CEO

“We are excited about the opportunities this rebranding presents for our team, clients and partners. With additional scope, scale, and resources to deploy to our customers, our ability to support growth in this challenging – but potentially lucrative – market is significantly enhanced.”

Sameer Kassam, Partner and Co-CEO

“We are committed to being a people-centric organisation. Simply put, for our clients this means the same, but much better. For our team, this rebranding opens up opportunities for secondments, enhanced training opportunities for APAC level best practice, and global cross-collaboration among team members.”

Alex Petrakis, Managing Partner

“We are excited about InCorp Advisory taking the next step and aligning with the global group to deliver a cohesive and bold vision for the future. We continue to be inspired by their growth journey, and excellence in engaging with clients across the APAC region. Now they’ll be empowered to deliver even greater client outcomes across the region.”

Edmund Lee, Group CEO of InCorp Global

About InCorp Advisory

InCorp Advisory is a leading boutique advisory firm with 30 years of experience, serving growth and emerging companies. With a diverse team of 130+ professionals in Sydney and Perth, we offer services that cover a broad suite of advisory and compliance needs including tax advisory services, outsourced finance function, government incentives, audit & assurance and corporate secretarial services. As part of InCorp Group, we have a global presence in 8 markets, serving 14,000+ corporate clients and employing over 1,200 people. We prioritise building enduring relationships with our clients and team, embodying a people-centric culture in pursuit of our vision for Australia and beyond.

About InCorp Global

Headquartered in Singapore, InCorp Global is a leading provider of corporate services with an established regional presence across 8 countries including Indonesia, India, Hong Kong, Philippines, Malaysia and Vietnam. InCorp specialises in a broad range of corporate services in the region including Entity Formation, Secretarial and Compliance, Share Registry, Accounting, Tax Advisory, Immigration, Business Advisory, Risk Assurance and Corporate Recovery. The group services more than 12,000 corporate clients across various industries, including asset and fund managers as well as family offices. In May 2021, InCorp secured a strategic growth investment from TA Associates.